Tracking & reporting that ties spend to booked jobs across Northern Colorado
GA4, call tracking, and clear dashboards that show real business outcomes — leads and revenue, down to the town — instead of vanity metrics.
What goes into tracking & reporting
Know exactly which marketing drives jobs, so you can double down on what works.
GA4 & Tag Manager setup
Accurate, privacy-compliant tracking configured the right way.
Call & form conversion tracking
Every phone call and form tied back to its source and the job's town.
Google Search Console
Monitor how you show up and get found in search.
Looker Studio dashboards
One clear view of traffic, leads, and cost - no spreadsheet digging.
CRM & GHL reporting
Connect marketing data to the leads and jobs in your CRM.
Monthly performance reviews
A plain-English readout of what's working and what's next.
See which Northern Colorado towns book your jobs
Clicks and calls are easy to count. The harder question is which of those clicks became a booked job, and where. We tie each call and form to the job address in your CRM, so every booked job carries its town. That takes access to your CRM or job records, so we set it up with you before tracking starts. Say your ads cover Longmont and Evans. The report shows which town produced booked jobs last month, and the budget follows.
We use local call tracking numbers that forward to your main line. For most of Northern Colorado that means a 970 number. Your main number stays on your Google Business Profile and directory listings, so the name, address and phone Google has on file don't change. Each month's plain-English report shows calls, booked jobs and cost per booked job by source and town, plus next steps.
HEWT Marketing is based in Johnstown, Colorado.