HEWT Marketing
Cleaning marketing · Northern Colorado

Cleaning marketing that builds recurring revenue.

One-time cleans don't pay the bills — recurring clients do. We help Northern Colorado cleaning companies get found, get reviewed, and turn first-time bookings into standing weekly and biweekly appointments.

No long contracts · transparent reporting · built for cleaning companies
Cleaning marketing
Typical 6-month results
4.4x
Return on ad spend
+178%
Recurring clients booked
Serving Northern Colorado
Fort CollinsLovelandGreeleyWindsorLongmontBerthoud
Sound familiar?

The challenges every cleaning company knows too well.

Too many one-time cleans

Deep-clean one-offs are nice, but recurring clients build a real business. We market the offers and follow-up that convert first cleans into standing appointments.

Reviews make or break the booking

Homeowners invite cleaners into their homes — trust is everything. Without a wall of recent 5-star reviews, you lose the booking to whoever has them.

Unpredictable lead flow

Some weeks are packed, others empty. A steady local marketing system keeps your schedule full and your team's hours consistent.

How we grow your Cleaning business

A full-funnel system built around booked bookings.

Local SEO & Google Business Profile

Rank in the Google map pack when Northern Colorado homeowners search "house cleaning near me" — and own your service area from Fort Collins to Greeley.

Call-first paid ads & LSAs

Google Local Services Ads and high-intent Search campaigns built around booked bookings — you pay for leads that turn into work, not clicks.

Reviews & reputation

Turn happy clients into a steady stream of 5-star Google reviews — the deciding factor when homeowners compare cleaning companies.

Website & online booking

A fast, mobile-first site that turns "house cleaning near me" searches into booked calls and form fills, day or night.

CRM & lead nurturing

Automated text and email follow-up that nurtures every lead into booked bookings — and wins back the ones that would otherwise slip away.

Tracking & reporting

Call tracking and lead-to-job attribution so you know exactly which dollars book bookings — in plain-English reports.

What that looks like

Real numbers for cleaning companies we work with.

4.4x
Return on ad spend
+178%
Recurring clients booked
-37%
Cost per booking

Representative results across HEWT home-service partners. Your numbers depend on market, budget, and capacity.

Questions cleaning companies ask

Good questions, straight answers.

Can you help us get more recurring clients?
Yes — that's the goal. We market recurring plans and use automated follow-up to convert one-time cleans into weekly and biweekly standing appointments.
How important are reviews for cleaning?
Critical. Trust drives the booking, so we set up automated review requests after every clean to build the recent, authentic 5-star reputation homeowners look for.
Do you serve both residential and commercial?
Yes. We tailor campaigns to whichever mix you want to grow — residential recurring, move-out/deep cleans, or commercial contracts.
Free, no obligation

See where your Cleaning marketing stands.

We'll review your Google Business Profile, local rankings, and reviews against your top competitors — then show you exactly where the booked bookings are hiding.

  • Map-pack & local ranking check
  • Competitor reviews comparison
  • A prioritized plan to book more bookings